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Category: Search Engine Marketing

local SEO in New Orleans - Infintech Designs
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What are the Best Ranking Strategies to Improve Local SEO?

Optimizing the local SEO is essential for startups and medium-sized companies which operate on a small scale.  It’s also essential for ranking means more leads, conversions, and website traffic because the strategy is more relevant concerning the base of local clientele.  It is worth noting the local pages tend to be competitive. Search engines have modified the system with paid ads to

New Orleans LA internet marketing - Infintech Designs
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5 Internet Marketing Strategies for Your Business

It is without a doubt that the internet has revolutionized the business world and has penetrated almost all aspects of our lives.  Internet usage has also increased tremendously to all parts of the globe. People are spending hours online either for leisure or searching for products and services.  If you are not actively marketing your business online, you are leaving so much

New Orleans SEO consultant - Infintech Designs
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Why Hire a Local SEO Consultant?

These days’ businesses need to optimize their sites according to the search engine optimization or SEO guidelines of the most popular search engines.  When people look for services in this era, they all pull out their phones and Google the nearest alternative. For one to get picked, they have to be at the top of the search results.  Should your business need these services,

digital marketing agency in New Orleans - Infintech Designs
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Why You Need a Digital Marketing Agency for Your Small Business

Living in the digital age has taken its toll on traditional brick and mortar methods and changed the game in terms of how to get customers through the door and keep them coming back and loyal.  This is why digital marketing agencies are essential for small businesses. Especially in a thriving and competitive market like New Orleans where so many local companies are already taking

New Orleans SEO consultant - Infintech Designs
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New Orleans SEO for your Online Store

Search engine optimization is one of the main buzzwords of the modern industry. When the major search engines like Bing or Google rank the platform, they consider several factors, including SEO.  The website may look appealing and accomplish all of the visual graphics needed to hook users, but if it does not have proper SEO and an online marketing strategy, then the platform is not

Local SEO for business
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Why Local Businesses (Still) Need Websites

With the majority of useful business information now being displayed on Google’s search engine results pages (SERPs), a number of small business owners are starting to reject the idea that they need a website. Thing is, 2019 might be the single most crucial time since websites became an option for small businesses to have and maintain a site. Why Small Business Owners are Opting Out of

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Google Blocks Sites With Deceptive Download Buttons

In November of 2015, Google announced the Safe Browsing feature to help protect users against social engineering attacks, namely deceptive methods that are used to trick visitors into doing something dangerous, such as installing unwanted software or giving away personal information. Many internet users have come across websites which use social engineering to attempt to persuade users to do

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5 SEO Tips for Migrating Your Site to a New Domain

If you are planning to change the domain name for your website, you need a solution that can ensure that your SEO strategy will be migrated, as well. While changing domain names might seem less painless than redesigning your website or performing a CMS migration, there are many things that can go wrong. Here are 5 SEO tips that you should use when you migrate your site to a domain. 1. Reach

5 Tips for Monitoring Your Brands Online Reputation
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5 Tips for Monitoring Your Brand’s Online Reputation

Do you know what people are saying about your brand online? Finding out how people feel about your business and addressing negative press can be a challenge. However, there are many strategies and tools that can help you to stay ahead of the game. Here are some tips to help you monitor your brand’s online reputation. Set Up Google Alerts Use Google Alerts to receive

Optimize Your Images for SEO
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Should You Optimize Your Images for SEO?

If you are considering optimization of the images on your website, here are a few reasons why image optimization is important. Image Optimization for Mobile-Friendly Content Having a website that is mobile-friendly is extremely important because the majority of searches are made from a mobile device rather than a desktop computer. As a result, you need to have images on your site that load

Eight Most Important SEO Tasks You Should Prioritize
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8 Most Important SEO Tasks You Should Prioritize

Getting top rankings for your website in the search engines means that you must continuously focus on improving your SEO strategy. The search engine algorithms are continuously changing and something that is working today may not work as well in the future. As a result, you need to make sure that you always place SEO as one of your top priorities when it comes to online marketing. Here are the

Paid Search Advertising Benefits of Bidding for the Top Position
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Paid Search Advertising: The Benefits of Bidding for the Top Position

When it comes to paid search, one of the top pieces of advice that have always been recommended by PPC advertising professionals from Big Easy SEO in New Orleans is that you should always bid to win the top spot. Having the top spot can make it feel like you have "won" out against other advertisers. In addition, it can also feel good to see your brand ahead of the competition on the search page.

Google Panda Now Integrated into Core Search Algorithm
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Google Panda Now Integrated into Core Search Algorithm

This past week, Google announced that the Panda search algorithm update is now considered to be part of Google's core ranking algorithm. This is the result of news that was reported by Jennifer Slegg of TheSEMPost. The Panda update first appeared in 2015, where it was first utilized to measure the quality of a site. In addition, Panda also allows Google to ranks sites by the quality and change

Local Marketing Trends 2016
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Local Marketing Trends for 2016

As mobile device usage increases, local marketing is becoming more important to companies that do business with local customers. As 2016 begins, there are some clear trends that are emerging in this space that brands should be ready to adopt. Here are some of the top local marketing trends for 2016 from Big Easy SEO Google Will Put More Emphasis on Local Search Recently, Google updated its

Reasons to Outsource Your SEO Strategy
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5 Reasons to Outsource Your SEO Strategy

Many companies are starting to see the benefits of having a comprehensive SEO strategy. However, many businesses are still uncertain about whether or not the implementation of an SEO strategy should be handled in-house or if the work should be done by an outsourced provider. Using a third-party company for your SEO strategy can have many benefits. Here are 5 reasons to outsource your SEO

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